Marketing & Public Relations Task Force

The charge of the HRLC Marketing & Public Relations Task Force is to identify and report ways HRLC and member libraries can orchestrate successful marketing and public relations campaigns.

NEW!   Database Advertising Brochure   NEW!

Download, adapt and print out copies to share with your customers! This template has been designed to assist you with advertising your wonderful electronic resources. Don't let them be you best kept secret. Many, many thanks to the Bergen County Cooperative Library System for sharing their brochure and letting us adapt it for the use of HRLC members.

Download the Database Advertising Brochure!   

Customize the brochure with your library name and URL (where highlighted).
The second page lists databases that are available - remove any databases that your library does not offer.
If you have any problems or questions, please contact Karen Boyer ( in the HRLC Office.

PLEASE NOTE: This brochure uses the "TW Cent MT" font. Click here to download the font.

Teens: Gotta Luv'em

On April 5, 2006, 61 HRLC and INFOLINK members joined the Marketing/P.R. Task Force for a workshop by Nancy Davis of the Ivy Group on "Teens: Gotta Luv'em" - ways to plan and implement programs that attract teens to your library!

The ABCs & Ds of Marketing E

On October 5, 2005, 36 HRLC and INFOLINK members joined the Marketing/P.R. Task Force for a workshop by Nancy Davis of the Ivy Group on "The ABCs & Ds of Marketing E" - ways to market your library's electronic resources.

Winning Ideas – Ways to Market Your Library

On March 18, 2005, over 40 HRLC members joined the Continuing Education Committee and the Marketing/P.R. Task Force for a morning of inspiration, information and celebration of the many ways our members get the word out about their libraries.

Meeting Minutes:
May 4, 2006 February 2, 2006 January 27, 2005 December 1, 2005
October 13, 2005 September 8, 2005 July 14, 2005
May 12, 2005 March 29, 2005 November 19, 2004

Other Resources:
Marketing Resource List (updated 2/27/06)
• NJSCA Programs & Services (added 12/22/05)
Program Ideas for Adults (added 9/29/05)


Mary C. Sanders, Chair Morris County Library 973-285-6950 x209
Rosemary Linder Day ParsippanyTroy Hills Public Library 973-887-5150
Madelyn English Bernardsville Public Library 908-766-0118
Christine Kabshura Jefferson Twp. Public Library 973-208-6115
Sherri Kendrick Cliffside Park Public Library 201-9452867
Christine O'Brien Jefferson Twp. Library 973-208-6115
Joanne Roukens Highlands Regional Library Cooperative 973-644-1776